SM Entertainment reveals plans to debut 3 new teams in 2023 + release 41 new albums

[My Everything]

On February 3, SM Entertainment announced the first part of its business plan for 2023, 'SM 3.0: IP Strategy - Multi 'Production Center/Label' System'.

On this day, SM Entertainment co-CEOs Lee Sung Soo and Tak Young Joon explained the agency's ambitious plan to launch phase 3.0 of SM Entertainment. First, Lee Sung Soo described phase 1.0 as the era from 1996 through the late 2000's, when singer/producer Lee Soo Man first founded SM Entertainment, then went on to launch successful artists like H.O.T, BoA, TVXQ, Super Junior, Girls' Generation, and SHINee. Phase 2.0 was described as the era from the 2010's through 2022, when producer Lee led the creation of artists like EXO, Red Velvet, NCT, and aespa. 

CEO Lee Sung Soo then announced that from 2023 onward, SM Entertainment will be entering its phase 3.0. Broadly, this phase looks to expand SM Entertainment's IP creation and production to the global market, alongside the advancement of the company's music publishing business, multi-label system, fandom economy business, metaverse business, etc. 

Source

Edited February 3 by My Everything