[theqoo + naver] BTS FIRST HIATUS IN 9 YEARS.. HYBE'S STOCKS DROPS 20%

[Youahaen]

[theqoo] HYBE'S STOCKS IN REAL TIME FT. 20% DROP

 

(drop of 35,500 won = -18,39%)

 

original post: here

 

1. People claim that their stocks have nothing to do with BTS, meanwhile it's still fallingㅋㅋ It's true that this company is nothing without Bangtan

 

2. Remove Bangtan and they're just an average company, and aside from the fans, they're always picking fights with the general public and the government 

 

3. Yeah I feel like their bubble still needs to be popped more ㅋㅋㅋ This is quite clear that they have no more future, the stocks will keep on falling 

 

4. This company is over the moment they get rid of Bangtan, anyone is able to tell 

 

5. Yeah, you guys can finally date comfortably now (t/n: meaning that Hybe forced BTS to not date, but now BTS has the upper hand) 

 

6. They made it blatantly obvious this year that they have no plans to mitigate the risks

 

7. I feel like they'll probably drop until they're worth 80,000 won. Hybe seriously no matter how much Hybe tries to conduct businesses outside from BTS, they're at the mercy of BTS 

 

8. As a BTS fan, I hope it drops even more. Hybe works like a dog and I hope they flop. That Bang f*cker is always playing that wanna be 'friend' game and I hope he loses all his contacts from now. 

 

9. Hybe is severely overrated, this was expected 

 

10. This is why you should never go public as an entertainment company 

 

 

[theqoo] BTS FIRST HIATUS IN 9 YEARS.. HYBE'S STOCKS DROPS 20% 

 

 

The stock price of Hybe (352820) has plummeted as BTS announced the temporary suspension of team activities after 9 years.

 

At 9:10 am on the 15th, Hybe is trading at 151,500 won, down 41,500 won (-21.50%) from the previous day.

 

source: https://n.news.naver.com/mnews/article/011/0004065111?sid=101

 

1. The kids purchasing entertainment stocks are just dumb

I hope they can finally learn that this is an empty house without BTS. There's not much time until they leave for the army anyways, you should use your intelligence to trust BTS instead of thinking you'll earn any profit from these stocksㅋㅋㅋㅋㅋㅋㅋㅋㅋ

 

2. But seeing how they'll start doing individual promotions, isn't it just like how the male idols who have gone to the army also did? They all start with individual promotions no??

 

3. Even when you compare Hybe with other companies, they're unbelievably high... 

 

4. All the other male idols went to the army quietly under the pretense of releasing more solo activities and halted group activities. The shareholders should just sell all the stocks now.. 

 

5. As expected their karma is hitting them back 

 

6. Stop bullsh*tting with the army thing. Even if they said they're going to do individual promotions by going to the army, you guys will find something else to bullsh*t on

 

7. You can tell how much BTS' existence means to Hybe. Their stocks are no joke

 

8. Hybe is freaking going to flop 

 

9. Bangtan will probably go the army now so they're preparing for their individual activities. It's just inevitable. The kids are already late 

 

10. I really hope Hybe fails.. 

 

 

source: pannchoa

 

 

 

Hybe stocks tumble after BTS announces hiatus

 

 

 

Article: Hybe's stocks drop 25% after announcement of BTS hiatus

Source: Seoul News via Nate + News 1 via Naver

1. [+942, -62] They've achieved all that they've wanted to so it's about time for rest. They also have the issue of army enlistments looming over them. They deserve to just focus on what they individually want for now.

2. [+736, -54] Love this for Hybe, especially after all of the arrogant posturing as if they can do just as well without BTS and had no care for all of the foolish hair, make up, and coordi looks they've been dressing them in~~~

3. [+680, -143] Time to enlist in the army ㅋㅋㅋ

4. [+82, -33] So many groups like HOT, Sechs Kies, TVXQ, SS501 who were at the top of their times probably all thought that they could maintain that position as solos... but reality is, every single one of them flopped as solos in the real world (Lee Hyori is the only one who survived..). BTS? They have Korean fans because they have a good group image with good songs but... solos? It's obvious what's going to happen. I'm personally a Jin fan but acting...? It's so obvious to the eye where this is going to go down...

5. [+73, -22] V said that he's had to hide his true self while participating in group activities, but it seems to me that he's had no problem showing his true colors all this time... by acting embarrassed to deal with his fans at fan signings, purposely mussing up his hair and looking at them as if he's sick of them, by calling out GD during his relationship scandal. I'm not quite sure what he means by what he said.

6. [+69, -2] Hybe would still be a mid-tier agency if they didn't hit daebak with BTS...

7. [+61, -3] It's only dropped 25%? What does Hybe have left without BTS?

8. [+51, -4] It's clear they're suffering from burn out. It's understandable that they've burned up everything that they've had to maintain a top position for years now. They do need a break, especially leader RM who probably shouldered the brunt of the pressure.

9. [+45, -1] Wow, seems like Hybe's true owner is not Bang Shi Hyuk but BTS... News like this makes me feel 'good riddance' if I think of the years that Hybe has spent ignoring BTS' needs.

10. [+45, -3] The group is pretty much running on its last legs. Once they get back from the army, the members will start having different thoughts about their futures, and I bet a few will start to reconsider renewing their contracts.

11. [+41, -8] Seems like a disbandment in reality... I'm sure they'll still regroup and promote and all but what can you do after the army when you're in your thirties? Probably just put out a song or two and focus on solo activities for the rest of it.

12. [+41, -11] Their stock was always meant to fall, just needed a real reason and timing

13. [+45, -2] Hybe lost 1/5 of their stock.. which means if you invested 100 million won, you lost over 20 million won in the span of 6 hours. Please don't invest in entertainment stocks...

14. [+17, -0] Hybe handled this foolishly. They could've just spun it as the members leaving for army enlistments and focusing on solo activities in that time but they made a bomb of an announcement with a hiatus and caused all of this. Not only did their stocks get cut in half but now their biggest consumers, the Japanese, are up in arms that they're not coming back to Japan. Hybe really has a knack for making things worse than they have to be.

15. [+4, -0] I don't think it's a bad thing to leave while the applause is still coming. They've made what they need to, and I'm sure they have things they individually want to pursue.

-

 

source: netizenbuzz

[Your Biggest Fan]

No wonder HYBE rushed that statement the other day. Money go bye bye.

[Thigh-high feminist]

 

Hybe's reality check.

Also, this hiatus explains why V's NotGivesOneEff tank was suddenly full.

[Belkiss]

These  companies  stans..... Yikes 

[Winter Bear]

Hybe deserves every single loss they get, this isn’t bighit the company I held a modicum of respect for long ago. They’re ducking awful and handle everything in the shittest way possible, anyway buy the stocks people, they’ll be up soon, then you can dump them for better money.

[Morgan]

iconic that their stock plummeted this far omg

[Treadstone Operative]

From the way the group members worded their table discussion, I think they are done as a group. Whatever remaining content that follows is just a contractual obligation, nothing else to it. They are merely try to soothe some salve to mentally prep the fans. Somehow, I feel that the bigger their agency grows, the greedier the stakeholders become,  the more demands are placed on the group, and the further away the group drifted from their intended creative directions.

Even the subsequent clarification from the leader of the group seems forced, as if coerced by the agency to say something in order to save the stock prices and the shareholders' interest. In reality, the group has probably burned out quite a while ago and only sustained by the momentum to find a suitable timing to break the news to the fans. That table discussion was it.

[Dont mind me]

3 hours ago, Treadstone Operative said:

From the way the group members worded their table discussion, I think they are done as a group. Whatever remaining content that follows is just a contractual obligation, nothing else to it. They are merely try to soothe some salve to mentally prep the fans. Somehow, I feel that the bigger their agency grows, the greedier the stakeholders become,  the more demands are placed on the group, and the further away the group drifted from their intended creative directions.

Even the subsequent clarification from the leader of the group seems forced, as if coerced by the agency to say something in order to save the stock prices and the shareholders' interest. In reality, the group has probably burned out quite a while ago and only sustained by the momentum to find a suitable timing to break the news to the fans. That table discussion was it.

I agree and disagree with you on this. Yes the haitus talk was overdue since years now. They barely renewed their contract  in 2018 and I assume they did it for each other, which is not really a healthy decision-making moment. Where I disagree with you is that they won't come back as a group. I think they are the real deal, they just need a break to be themselves for a while and learn new things on their own.

This co-dependency they have with OT7 or nothing was not conducive for their own development and they finally figured that out. That is what I saw when I watched their diner.

As for the stocks, HYBE deserves this. They have been horrible and fucking up left and right with all their bands lately. I don't know what is going on, they used to be good at this shit. 

[Taecoholic]

[+73, -22] V said that he's had to hide his true self while participating in group activities, but it seems to me that he's had no problem showing his true colors all this time... by acting embarrassed to deal with his fans at fan signings, purposely mussing up his hair and looking at them as if he's sick of them, by calling out GD during his relationship scandal. I'm not quite sure what he means by what he said.

 

lmao knetz are you ok?

[Treadstone Operative]

3 hours ago, Dont mind me said:

I agree and disagree with you on this. Yes the haitus talk was overdue since years now. They barely renewed their contract  in 2018 and I assume they did it for each other, which is not really a healthy decision-making moment. Where I disagree with you is that they won't come back as a group. I think they are the real deal, they just need a break to be themselves for a while and learn new things on their own.

This co-dependency they have with OT7 or nothing was not conducive for their own development and they finally figured that out. That is what I saw when I watched their diner.

As for the stocks, HYBE deserves this. They have been horrible and fucking up left and right with all their bands lately. I don't know what is going on, they used to be good at this shit. 

I suppose it will be a real test of themselves to see if they can survive and reunite (with or without that agency) with the passage of time. I have a suspicion that some of them will break away from that agency.

I am neutral to the group so I'm just commenting based on my observations of their words and body language over their supposed dinner table talk.

It's good to have a civilized discussion. Some of their fans, whom I had encountered in the past, were unfortunately rabid to say the least. Have a good day ahead.

[schue]

2 hours ago, Treadstone Operative said:

I suppose it will be a real test of themselves to see if they can survive and reunite (with or without that agency) with the passage of time. I have a suspicion that some of them will break away from that agency.

I am neutral to the group so I'm just commenting based on my observations of their words and body language over their supposed dinner table talk.

 

You actually have a point and you're not wrong for assuming that. Plus Knetz pointed these out:

10. [+45, -3] The group is pretty much running on its last legs. Once they get back from the army, the members will start having different thoughts about their futures, and I bet a few will start to reconsider renewing their contracts.

11. [+41, -8] Seems like a disbandment in reality... I'm sure they'll still regroup and promote and all but what can you do after the army when you're in your thirties? Probably just put out a song or two and focus on solo activities for the rest of it.

I don't think these people are antis, neither are they making this up out of thin air but rather, they can say this through their experiences of seeing past precedents.

Although BTS just announced hiatus and not disbandment, you may never what the future holds tbh. Announcing a hiatus imo just means taking an uncertain duration/lengthy break with an uncertainty to regroup (no near future plans) depending on what happens in the future.

This reminds me of NSYNC and it's been 20 years since their "hiatus". They never actually announce disbandment, and in fact when tabloids/insiders reported rumors that they might actually disband thus causing worry among fans, NSYNC denied it and then later released an album as if to dispel the rumors, but later it turned out to be their last album together bc until now they failed to keep their promise to regroup. After that album, they announced hiatus bc they wanted to pursue solo careers and do their own thing and claimed they'll come back as a group in the future. A couple of years later, Justin Timberlake (JT) hit big with his solo career, even bigger than NSYNC and he began showing his superstar attitude like he forgot where he came from. It was like he was trying to erase his NSYNC past little by little and his solo fame went to his head. Hence, he's the main and sole reason NSYNC is unable to do an official reunion with album, touring, new music and all. Unlike BTS, they're not Koreans and never have to worry about enlistment plus they can make a reunion work even if they're all under different management companies bc the US Ent contracts don't work Korean Ent's "entitled" contracts. The problem is only Justin. When Justin is not releasing music, he's busy with acting. When he's not busy with either, he's busy producing for his own music label. When he's actually not busy doing anything, he came up with all kinds of excuses or radio silence. Several members have called him out on his attitude bc they've been wanting to make a reunion like BSB and NKOTB for the fans. BSB and NKOTB have managed to have a reunion, went on tour, and release new music unlike NSYNC bc they don't have a member who became a huge superstar whose fame went into their head like Justin. When they did a short surprise reunion perf on an award show several years back, it still showed "Justin and the others" with Justin as the main act and other as his back up dancers/singers instead of as group NSYNC. Few years ago, when NSYNC had a special stage with Ariana Grande, Justin failed to show up. Bc you know why? Rumor has it that he's insecure and disliked the fact that the main attention will be on Ariana Grande and not him bc he knew Ariana is hotter and bigger than him nowadays. It's a big turn off if your fave group(s) have a member like him tbh. Even if you think nobody shows Justin-like attitude in the present time, they can "change" one day and become like him depending on the level of fame and achievements they achieve because "fame can change people".

Among BTS members, I can see Jungkook hit big and achieve the best results out of them. Not that I'm certain he'll become like "Justin" but you never know as people can change. There's rumors of Jungkook solo debut in the US being planned for so long and in the works even before BTS announced hiatus and Jhope's solo which shows HYBE might have been investing and pushing him the most since he's the youngest with plenty of room to grow and enlistment is not creeping in soon for him unlike other members. Armys better pray that he won't end up like Justin (esp in terms of mentality and attitude) bc I know there's been this discourse few years back among Armys mentioning and discussing about "fame has possibly changed this certain member". Not to mention, on top other factors like uncertain contract renewals and enlistment for all BTS members which could change the course of things. Official hiatus announcement is like an unofficial 50/50 disbandment chance because hiatus means "uncertainty" imo. 

H.O.T. has a similar problem of regrouping. They never announced official disbandment, its just that after their first contract expired, 2 members stayed with SM but 3 others left, signed elsewhere and formed their own subunit called JTL. But unlike NSYNC bc they never have a member who became a big superstar solo act but rather their problem lies with one member who has tantrum and acts like a thug. There's a recent Knetz article mentioned an abusive and problematic 1st gen idol. HOT members have complained about this member who made it hard for them to regroup even when they've made plans and desire to hold a reunion many times before. Like NSYNC, it's been around 20 years since their last official activity as a group.

Even 2nd gen group like TVXQ as well would've had a chance at reunion if it wasn't for JYJ's controversies especially Yoochun's scandals. JYJ's lawsuit with SM was already very messy enough and their controversies and scandals was just the nail in the coffin ultimately closing all doors for any reunion. Yunho might be nice enough to forgive and forget but Changmin on the other hand, knowing his personality who has had the most decent upbringing bc his parents were both teachers and has cleanest reputation wouldn't want to associate with those 3 members especially Yoochun and doesn't seem like he could forgive them for leaving him and Yunho. I used to be fan during OT5 days, and I remember Changmin sometimes had this side eye judgemental look towards JYJ and he'd gave them snarky remarks. Internal relationship within the group also plays a big role as well as scandals (Yoochun/JYJ - TVXQ, Seungri - BB, Hyunjoong- SS501, etc. If any BTS member get into a big scandal in the future, it's gonna affect them so much, much like those 2nd gen idols). 

Edited June 16, 2022 by schue

[Guest]

I wonder if this is why it feels like HYBE is trying to market their upcoming boy group similarly to old BTS - busking events, even with handing out fliers to strangers like BTS had to do, recruiting a known rapper, self-composing and even self-filming MVs, lots of "personality" content pre-debut.... no idea if it will work out, but HYBE obviously knows that BTS is what their company is built around, hence the "they're not on hiatus" contradiction and the preparation to debut multiple groups this year, including a "4th gen BTS".

[Dont mind me]

1 hour ago, Treadstone Operative said:

I suppose it will be a real test of themselves to see if they can survive and reunite (with or without that agency) with the passage of time. I have a suspicion that some of them will break away from that agency.

I am neutral to the group so I'm just commenting based on my observations of their words and body language over their supposed dinner table talk.

It's good to have a civilized discussion. Some of their fans, whom I had encountered in the past, were unfortunately rabid to say the least. Have a good day ahead.

I am always up for a nice discussion  

I guess you are right, we never know if they will come back or not. It is just that bands like bts, svt and got7, they feel different I can't explain it.

I remember something rolling stones said about each other. I am not paraphrasing here but I think it was something like " it good to not see each other for a while, otherwise one would wind up dead"  If a band of 70+ men can do it against all odds ( no one knows how Keith is still alive) I think BTS will as well and I am not comparing them, I know bts is not on the same level. But they do have similar opposite personalities in the band. 

Edited June 16, 2022 by Dont mind me

[jay94]

2 hours ago, nana_moon said:

I wonder if this is why it feels like HYBE is trying to market their upcoming boy group similarly to old BTS - busking events, even with handing out fliers to strangers like BTS had to do, recruiting a known rapper, self-composing and even self-filming MVs, lots of "personality" content pre-debut.... no idea if it will work out, but HYBE obviously knows that BTS is what their company is built around, hence the "they're not on hiatus" contradiction and the preparation to debut multiple groups this year, including a "4th gen BTS".

It's possible and I can see some younger Armys falling for it and stanning them. It's interesting but company stanning reached the most hardcore levels among US fans. They're the ones who believe in stuff like 'We need to support Big Hit's groups because BTS also make money off it' and think Hybe can't do nothing wrong. What's also interesting is that these fans usually never followed a Korean group before so they tend to idealize Hybe as a company and claim they don't think about profits.

I can see why Hybe would try everything to make 'another BTS' because the stockholders demand money and the company needs to persuade the public that they can go on without BTS as a group.

[Guest]

1 hour ago, jay94 said:

It's possible and I can see some younger Armys falling for it and stanning them. It's interesting but company stanning reached the most hardcore levels among US fans. They're the ones who believe in stuff like 'We need to support Big Hit's groups because BTS also make money off it' and think Hybe can't do nothing wrong. What's also interesting is that these fans usually never followed a Korean group before so they tend to idealize Hybe as a company and claim they don't think about profits.

I can see why Hybe would try everything to make 'another BTS' because the stockholders demand money and the company needs to persuade the public that they can go on without BTS as a group.

it doesn't surprise me tbh that it turned out that way. the HYBE brand has been to push the concept of "authenticity" and being "real" and "meaningful" that is directly tied to HYBE being a "not like the other companies" company. they've already tried replicating this formula on a smaller scale with branding TXT as "representing the concerns of young people" and their lore being a lot like HYYH but with magic (they also tried to peddle at the beginning of TXT as a 4th gen SHINee but I don't think Bang PD understands a thing about SHINee lol), Enhypen's vampire concept is supposedly a metaphor for idol life vs the real self (instead of just being fun vampires!), even Le Sserafim has some pseudo-feminist branding (without any depth). it's worked to an extent as i've definitely encountered fans who only stan HYBE groups (usually the boy groups) because of it.

but i can see HYBE trying it on a more aggressive level as you said, to please stockholders, and people have definitely noticed that Trainee A feels like an attempt at BTS, but with all the power of a corporation straight from the get-go.