Here Are Some Of The Qualities That JYP, YG, and SM Look For In Their Artists

[satoori]

Here Are Some Of The Qualities That JYP, YG, and SM Look For In Their Artists

 

JYP Entertainment, YG Entertainment, and SM Entertainment have earned the nickname, “The Big 3”, due to how incredibly successful their artists are. With that being said, some may be curious as to what qualities these 3 companies look for in their artists. Here’s a look at some of the qualities that JYP Entertainment, YG Entertainment, and SM Entertainment look for in their artists.

JYP Entertainment:

Park Jin Young has shared in the past that he tends to look for healthy, well-mannered people when selecting people to join his company.

• "Whether it be men or women, I like those who are healthy."
• "Even if your singing skills and dancing skills are great, I can’t help [produce] them if they’re not bright, pure, and healthy."
• "I don’t know why I have to help fulfill their dreams [if they don’t have those qualities]."

Park Jin Young also tries to find artists who have both the skills and personality to succeed in the K-Pop industry. He does this because he wants his artists to be happy during their careers.

• "Between skill and personality… If someone is lacking one of the two, I will help them to gain both."
• "But my dream is to find artists who have both qualities."
• "Making money is important, but you need to be able to be happy while doing so."

YG Entertainment:

When Yang Hyun Suk was the head of YG Entertainment, the company prioritized skills over anything else.

• "To prioritize it, the ranking goes as someone talented, someone who works hard, and someone who’s nice.”

Yang Hyun Suk also looked for people who were passionate about their careers.

• "Go crazy over what you want to do, and be excited about the time and opportunities you are given."

SM Entertainment:

While this wasn’t a statement by Lee Soo Man, a former SM Entertainment revealed just how strict the company is with their training. The trainee shared that SM Entertainment has extreme standards and that trainees get severely punished if they make even the simplest mistake. It seems that SM Entertainment values those who are talented, as well as those who learn from their mistakes.

• "If you’re late or go against the rules you have to sing while running around the practice room 10 times. You train by singing while doing sit-ups and while someone hits your stomach in order to develop muscle and vocal power.”
• "If you do anything wrong, you write about what you did wrong and you aren’t allowed to practice until you can clearly state what you did wrong."

Idols from SM Entertainment are also known for their visuals, and Super Junior‘s Heechul once revealed on an episode of Life Bar, that if you have a “horse-like image”, then you get an automatic pass into the company.

• "We call it horse-like image such as Kangta (HOT), Jay (Trax), and then Siwon (Suju)."
• "Even if you just say "hello...my name is *PASS*" they will automatically pass your audition. They are definitely the free-pass face."

[JNT-LEGGO]

SM's statements aren't from the actual CEO, hence why their section is a lot less sugar coated.

They should have gotten quotes from trainees for the other two as well, especially YG, so PC and boring, no real tea spilled.

Edited August 30, 2020 by JNT-LEGGO

[Iljin Oppa]

We know JYP will literally cast anyone considering their groups. Like they have absolutely no standards at all.

YG loves the producers like CL, GD, BI and Bang Yedam.

Is the SM quote saying that they like horse faces?

Edited August 30, 2020 by Iljin Oppa

[spopo]

IMO, JYP looks for visuals over talent, and performing ability over vocals.  YG wants trainees whose skills and visuals have a unique color, rather than being technically good.  SM looks for raw vocal talent first, and then achieves pretty faces through ps.

Edited August 30, 2020 by spopo

[elohim]

50 minutes ago, spopo said:

IMO, JYP looks for visuals over talent, and performing ability over vocals.  YG wants trainees whose skills and visuals have a unique color, rather than being technically good.  SM looks for raw vocal talent first, and then achieves pretty faces through ps.

Welp, I agree

[starsocks]

Yeah there are these slight differences across companies, but at the end of the day the vast majority of idols are pulled from off the street, the front of their schools, instagram, shopping malls, etc.

I also wrote an article about this three years ago, but looking back most of it was surface level and disregarded how superficial casting standards really are

 

[hee_woo]

2 hours ago, spopo said:

IMO, JYP looks for visuals over talent, and performing ability over vocals.  YG wants trainees whose skills and visuals have a unique color, rather than being technically good.  SM looks for raw vocal talent first, and then achieves pretty faces through ps.

Agreed. Although I'm not so sure about SM's part, they definitely do care more about the singing aspect than the other two though.

[pinkpanda_spirit]

We all know that SM >>>>>>>>> the rest.

[tenxuxi]

I always felt like for each

SM - their style is more so producing perfect idol groups with synchronization and technical skill, more focus on team rather than individuality

JYP - focus more on charm and personality and synchronization rather than perfection and technical skill

YG - focus on talent and individuality, those who can self-produce and have artistry, rather than typical idol qualities.

[Mrs. Morale]

2 hours ago, tenxuxi said:

I always felt like for each

SM - their style is more so producing perfect idol groups with synchronization and technical skill, more focus on team rather than individuality

JYP - focus more on charm and personality and synchronization rather than perfection and technical skill

YG - focus on talent and individuality, those who can self-produce and have artistry, rather than typical idol qualities.

Who a clown you? SM & team focus? JYP is one that focus on team most.

SM & YG have the most solo individual stans

Edited August 30, 2020 by fullofjoy

[tenxuxi]

36 minutes ago, fullofjoy said:

Who a clown you? SM & team focus? JYP is one that focus on team most.

SM & YG have the most solo individual stans

literally didnt say anything about solo stans, and didnt say JYP doesnt... im saying that in my opinion whilst sm artists individually are very talented, sm are more focused on creating a perfect, well-balanced team, that looks united on stage. Compare that with YG groups such as Big Bang, 2NE1, Winner, Blackpink, where the members have more distinct individual characters that are often quite contrasting. 

[Charlene]

16 hours ago, satoori said:

• "Whether it be men or women, I like those who are healthy."
• "Even if your singing skills and dancing skills are great, I can’t help [produce] them if they’re not bright, pure, and healthy."

Am I the only one who sees that as ableist and really terrible? Does it mean if you have like for example diabetes then you cannot join the company? It would be kinda in line with Hyuna having to pull out of Wonder Girls because of her sickness while being minor, her illness somehow didn't stop her while in 4minute and solo.

[satoori]

3 hours ago, Charlene said:

Am I the only one who sees that as ableist and really terrible?

Does it mean if you have like for example diabetes then you cannot join the company? It would be kinda in line with Hyuna having to pull out of Wonder Girls because of her sickness while being minor, her illness somehow didn't stop her while in 4minute and solo.

idk, but JYP cares about a healthy body. Both inside and out. (e.g. People praise the whole manly image thing the company started for the industry...but the company basically forced some of the male idols to workout, build up muscles and diet)

JYP the guy is VERY serious about health and food:

Spoiler

edit: part 1

 

 

Edited August 30, 2020 by satoori

[Mrs. Morale]

2 hours ago, Charlene said:

Am I the only one who sees that as ableist and really terrible? Does it mean if you have like for example diabetes then you cannot join the company? It would be kinda in line with Hyuna having to pull out of Wonder Girls because of her sickness while being minor, her illness somehow didn't stop her while in 4minute and solo.

Hyundai's parent pull out of WG. Not JYP. She got better & joined 4minute

[Charlene]

1 hour ago, fullofjoy said:

Hyundai's parent pull out of WG. Not JYP. She got better & joined 4minute

Idk about that since we found out that the real reason why Sunmi was pulled out from WG was the injury she got during their US time, not her wanting to pursue college. It's rare for idols to leave groups due to health reasons, they usually go on hiatus.

[flowsthead]

On 8/30/2020 at 3:26 PM, Charlene said:

Am I the only one who sees that as ableist and really terrible? Does it mean if you have like for example diabetes then you cannot join the company? It would be kinda in line with Hyuna having to pull out of Wonder Girls because of her sickness while being minor, her illness somehow didn't stop her while in 4minute and solo.

I think you're reading too much into it. It's not like other companies are hiring people in wheelchairs and JYP is the only one who isn't.

Also, considering JYP is saying he wants his employees happy and SM is talking about punching their trainees in the stomach, this is a weird stance to take. It's a PR statement, I'm sure JYP had done the same stuff that SM has done, but this statement ain't it.

[flowsthead]

On 8/30/2020 at 3:26 PM, Charlene said:

Am I the only one who sees that as ableist and really terrible? Does it mean if you have like for example diabetes then you cannot join the company? It would be kinda in line with Hyuna having to pull out of Wonder Girls because of her sickness while being minor, her illness somehow didn't stop her while in 4minute and solo.

I think you're reading too much into it. It's not like other companies are hiring people in wheelchairs and JYP is the only one who isn't.

Also, considering JYP is saying he wants his employees happy and SM is talking about punching their trainees in the stomach, this is a weird stance to take. It's a PR statement, I'm sure JYP had done the same stuff that SM has done, but this statement ain't it.

[flowsthead]

On 8/30/2020 at 3:26 PM, Charlene said:

Am I the only one who sees that as ableist and really terrible? Does it mean if you have like for example diabetes then you cannot join the company? It would be kinda in line with Hyuna having to pull out of Wonder Girls because of her sickness while being minor, her illness somehow didn't stop her while in 4minute and solo.

I think you're reading too much into it. It's not like other companies are hiring people in wheelchairs and JYP is the only one who isn't.

Also, considering JYP is saying he wants his employees happy and SM is talking about punching their trainees in the stomach, this is a weird stance to take. It's a PR statement, I'm sure JYP had done the same stuff that SM has done, but this statement ain't it.

Edit: Sorry for the double post, my internet was was having issues. Don't know how to delete the duplicate.

Edited September 2, 2020 by flowsthead

[reiichi]

On 8/30/2020 at 6:07 AM, Iljin Oppa said:

We know JYP will literally cast anyone considering their groups. Like they have absolutely no standards at all.

JYP has standards in two areas : dancing (in order to be considered for debut you need to meet a minimal requirement, and it's a pretty steep one) and personality (if you're not hard working or not humble enough, you're out as a trainee). They have a visual standard too but it's more open than SM's, they'll favor unique charm over perfectly fitting the Korean beauty standard. Vocals though, they're not that important when you only get 2 lines per song.

[Jem's]

• "Even if you just say "hello...my name is *PASS*" they will automatically pass your audition. They are definitely the free-pass face."

it's what also happened with lucas audition so it might be true lol (I love him, that is what he say in a show)