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Hallmark Channel bans commercial featuring a gay couple


timpa

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https://deadline.com/2019/12/hallmark-channel-at-center-of-storm-over-ad-featuring-lesbian-brides-kissing-1202809545/

 

Hallmark Channel is facing criticism on multiple fronts over an advertisement featuring a lesbian couple on their wedding day.

The ad is for Zola.com, a wedding planning and registry company, and shows two women exchanging vows and later kissing to celebrate their nuptials. It was one of six commercials for the website that Hallmark began airing on December 2.

Conservative group One Million Moms took aim at Hallmark for airing the ad, which it said was not “family friendly.” The group launched a petition earlier this week, pressing the cable network to pull the commercial and other LGBTQ content.

Hallmark bowed to the group’s complaints and stopped airing the ad, saying it violated the cable network’s policies. In a statement issued to the New York Times, a spokesperson for Hallmark insisted the public display of affection violated the cable channel’s standards.

“The decision not to air overt public displays of affection in our sponsored advertisement, regardless of the participants, is in line with our current policy, which includes not featuring political advertisements, offensive language, R-rated movie content and many other categories,” the spokesperson said.

Critics counter another Zola advertisement featuring a heterosexual couple showing affection was not rejected.

 

Cancel them.

 

 

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On 12/15/2019 at 6:29 AM, Yoonability said:

lol dis the line homophobes always try to pull. It's not because they're gay!!! Sure it's not Becky.

I noticed that shit to, if it was just that, they'd be complaining about straight couples kissing. But it's always only brought up with same sex couples. Homophobes are so fucking stupid.

Edited by PeperoAddict89
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Unfortunately, this is a company that won’t be harmed in the slightest from being cancelled by LGBT+ supporters. Hallmark makes Crayola, most Crayola consumers are children, children don’t know and care about this incident; their moms will, hence why the petition made them cower. In general, products and services aimed at children are never affected by boycotts. That’s also how Disney still does so well, despite so much criticism. 

Also, they donate a lot to underprivileged families, schools, homeless shelters, even LGBT+ organizations. It makes this a very nuanced case. 

Edited by Solfa
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I saw the the lesbian ad in other tv channels. I really don't see the issue. The ad was pretty tame and cute. Nothing scandalous and controversial about it.

 

"Not family friendly" 

the fuck?

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