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BTS Advertising Fee is the highest in Korea's history


Belkiss

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What they deserve. Congrats, rich kings! And they're quite picky with their ads too. Afaik, I read somewhere they only take OT7 and it MUST be equal airtime/coverage for all 7. I also read they rarely, if ever, take clothes sponsors (i.e. airport pictures, I do not mean like brand representatives) because they all have different styles and it needs to represent them as an individual. Their Dior outfits were custom after all.

Edited by car door guy
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Companies are willing to pay this because the return they get in return is exponential!

Free promo and all the money they make off of having BTS as part of their brand. This fee is probably nothing to these global companies. 

 

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1 minute ago, car door guy said:

What they deserve. Congrats, rich kings! And they're quite picky with their ads too. Afaik, I read somewhere they only take OT7 and it MUST be equal airtime/coverage for all 7. I also read they rarely, if ever, take clothes sponsors (i.e. airport pictures) because they all have different styles and it needs to represent them all. Their Dior outfits were custom after all.

True, Bighit has always been very group-oriented. I feel Armys played a big part in aiding this mind set too. We prefer OT7 bond more than anything. There's a certain group dynamics that we're use to and want to see. We're more willing to spend our money.

 

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