Kang Daniel chosen to advertise Givenchy's lipstick line, being the first male celebrity to front the brand's beauty campaign

[Mees Madds]

Solo artist and CEO of KONNECT Entertainment, Kang Daniel has been announced to be an official brand model for Givenchy Beauty. This is the latest in a string of achievements that the 22-year-old former WANNA ONE member has been racking up since his solo debut in July 2019. The French Maison revealed new campaign shots of Kang modelling Givenchy's signature Le Rouge lipstick line. 

He joins the ranks of American actress, Liv Tyler who has been the brand's beauty ambassador for over a decade. This is also the first time the brand has a male celebrity front a beauty campaign for makeup. Previous campaigns that featured male celebrities such as Simon Baker and Aaron Taylor-Johnson were all for men's fragrances.

 

Source: https://www.eonline.com/ap/news/1076719/men-in-makeup-korean-male-celebrities-are-changing-the-perception-of-male-beauty

 

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Edited September 26, 2019 by Mees Madds

[Vanilla Cupcake]

A true visual. 

[satoori]

Awesome!

 

I wish it was my fav. Jimin would rock a lipstick line

[chocopebble]

Ending toxic masculinity!

He was named as a Cartier friend after his Arena Homme+ cover 

He's also rumored to be endorsing Givenchy perfume and Calvin Klein  Korea's fashion world's doors are wide open for him

[missandei's queen]

I think since the start of the year Kang Daniel has been promoting A new masculinity. Part of me thinks the Elle cover in April which promoted A new masculinity was actually also to promote his Givenchy deal which he could not start with until he won his first lawsuit. Anyway I am glad he is boldly rocking lipsticks and ending toxic masculinity.

[xonoxon]

as always handsome