Candy Sunrise 516 Posted December 16, 2018 Share Posted December 16, 2018 Is it just their company? I'm tired of seeing amazing songs not get the love they deserve. Is there anything fans can do to make a big difference, or is it all about the company? Link to comment Share on other sites More sharing options...
Digiwon 5,843 Posted December 16, 2018 Share Posted December 16, 2018 Aside music imo its a mix of varieties, fashion, members' likeableness, quality mv's, promo, catchy songs and steady concepts plus a rly good strategy to make the group get noticed. and dedicated fandom even if its a small one. I think having your own original touch without relying on trends is also an easy way to be perceived as unique and attract more stans. and yeah if a group is from big 3 they are automatically more noticed and start with more stans than others even if they're not really popular they still have advantage over other rookies. Link to comment Share on other sites More sharing options...
Acer 396 Posted December 16, 2018 Share Posted December 16, 2018 Everything I guess, look at the top popular groups and see why.. The group also need to have that something unique written all over.. something special etc..this is how they become legends.. Not every group can be popular.. Link to comment Share on other sites More sharing options...
Hacker 926 Posted December 16, 2018 Share Posted December 16, 2018 Exposure, big companies have the upper hand in this case cuz they are recognized so their newer artist for example ultimately get exposure for being associated with other known groups in the company. The obvious fact is how catchy the song is, groups like Gfriend and momoland hit big because their songs were very catchy Link to comment Share on other sites More sharing options...
LaJetée 21,675 Posted December 16, 2018 Share Posted December 16, 2018 exposure + marketing Link to comment Share on other sites More sharing options...
Marshmallows 9,902 Posted December 16, 2018 Share Posted December 16, 2018 1) Comapny Doesn't necessarily have to be a huge one. They just need to know how to use their sometimes limited resources to promote, market and manage you properly and be aware of current trends. 2) Right timing and right place Basically luck. 3) Songs Duh. They don't even necessarily have to be good songs just something that has a catchy tune that is easy to listen to. Just work with the right producers who have a ear for what the people want. 4) Visuals/Group dynamic 5) It's better to not have too many members 6) Building a rabid fanbase Silent fans are kinda useless especially if they don't buy shit but constantly complain about their faves flopping. 7) Variety and quantity of content 8) The IT factor Sometimes that's the most powerful factor but that's just something that you have or not Link to comment Share on other sites More sharing options...
Candy Sunrise 516 Posted December 16, 2018 Author Share Posted December 16, 2018 Exposure, big companies have the upper hand in this case cuz they are recognized so their newer artist for example ultimately get exposure for being associated with other known groups in the company. This seems like the key to me. Being from a big company and/or collaborating with other artists that are already really popular. Link to comment Share on other sites More sharing options...
DolphinGremlin 938 Posted December 16, 2018 Share Posted December 16, 2018 Yes finding a niche is very important for any kpop group to become somewhat popular and maintain popularity. It's easier to stand out that way. If a group capitalizes on their strengths like BTS with their hip hop image and strong dancing and Btob with their emotional singing then they can find success. If fans are looking for a certain kind of feeling/concept/song then they know they can rely on these groups to get their fill. Link to comment Share on other sites More sharing options...
HotTea 2,955 Posted December 16, 2018 Share Posted December 16, 2018 Big company, or anything that makes them stand out. BTS really started to rising thanks to how active they were on social media and videos on YouTube so if you have this + good music = you have a chance. Link to comment Share on other sites More sharing options...
rejeshrimp 1,064 Posted December 16, 2018 Share Posted December 16, 2018 groups can be big in different ways. e.g. big in terms of variety, music, visuals, etc. so it depends. it usually depends on luck mixed with exposure and reasonable amounts of talent in certain fields. Link to comment Share on other sites More sharing options...
rosiecon 246 Posted December 16, 2018 Share Posted December 16, 2018 catchy songs, visuals and promo Link to comment Share on other sites More sharing options...
Glissando 616 Posted December 16, 2018 Share Posted December 16, 2018 Solid branding captures pretty much everything. fulfilling a music market demand connecting with audiences creating a recognizable brand Fans are the core of the audience and can contribute to the brand a little but overall, it's up to the company. Big companies do the branding easier than small companies because they already have prior audience connections and brand name value, but a small company like HappyFace still does well fulfilling a market demand with Dreamcatcher Link to comment Share on other sites More sharing options...
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