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Should the Big 3 consider Loona's strategy.


DolphinGremlin

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Should the Big 3 try introducing their new groups the way Loona did? I.e. putting out solo music videos for each new member one at a time and then debuting them together as group? What do you guys think? Please explain why you think it would be effective or not? 

 

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Nope..

Maybe when the group is bigger , it will be good .

 

Doing that while the group is new is useless especially if the group has like 10 ++ members , it will just create un-necessary cost with very little benefit  ..

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Hmm well if the group is like 7-9 members I wouldn't recommend it because of cost. But what if it was small like 4-5? I mean people will definitely be interested in groups from the big 3 but it could give them an edge in pushing their group. 

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It depends. If the group is too big, it won't be cost effective to do this for the Big 3, when they would already get a certain amount of baseline attention for a new group regardless by being from the Big 3.

 

If the group was small, then it might work. The only problem is that I think Loona had too much time between the start of introductions and actual debut. So the members would need to be introduced in succession on a strict plan and debut within a few months of the last member being introduced.

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they don't really need to imo

 

for loona, they are the first group under blockberry creative, which is a small company, so they needed something unique that would (hopefully) draw attention to their group, so they came up with the monthly solos concept and they did gain a fair amount of attention from it

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They can’t. I’m pretty sure BBC patented the rights to that exact promotion method. There was an article about it if I remember correctly.

 

Seriously? lol

 

That can't be real, there'd be so many loopholes.

 

Yeah I was gonna say. Maybe you could link us the article or something?

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The big 3 don't need it. They have more than enough hype doing the bare minimum. Any big 3 group debuting probably has had way more hype and anticipation than what LOONA got. Most small companies likely don't have the resources and money for this. I don't see many companies following this strategy tbh. 

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Seriously? lol

That can't be real, there'd be so many loopholes.

  

Yeah I was gonna say. Maybe you could link us the article or something?

I looked but I can‘t find it anymore. It was ages ago when there was talk about a possible brothergroup for Loona with male trainees. Maybe some other Orbit remembers

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nah. imo BBC doing that kind of method because they aren't from the Big 3. they need to come up with such elaborate plan to gain fans and popularity.

 

while Big 3.. no. a group debut under the Big 3 name is enough to get them attention and popularity.

 

and yes, imo survival shows has been proven to be the most effective and efficient way to debuting idol. i could see in the future there will be less and less company that debuting their own group.. they will just send them to survival show instead.

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