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[AJ] Cube has botched the HyunA/E’Dawn situation, but at least it has brought out the memes

My Everything

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HyunAEDawnSledMiddleFinger.png

Last we checked on the story of HyunA and Pentagon’s E’Dawn being kicked out of Cube Entertainment, and then not, and then booted, and then not again, there was a report that the reason for the company’s flip-flopping was because investors were concerned with the decision. Well … yeah, apparently.

 

 

The thing is though, even if they make the right choice now and retain the couple, I’m not sure how much that helps them. The trust between Cube and HyunA/E’Dawn definitely is broken now, except through the company’s actions and not theirs. And if I was an investor, so too would be my trust in the company to handle anything competently.

 

And look, when one takes a step back and looks at what we know, it’s just difficult to see how anybody could think the fault of this mess lies mainly at the feet of HyunA and E’Dawn and not Cube Entertainment and netizens. Remember, none of this probably would’ve happens if netizens didn’t accuse HyunA of sexually assaulting E’Dawn, after which the media looked into it and outed them as being a couple. Perhaps that stuff wasn’t the sole reason the pair wanted to go public, but considering what she was accused of, it’s not unreasonable to want that cleared up without leaving a doubt. So sure, they likely followed by going around Cube. Insubordination? Sure, and that’s presumably why Cube is pissed, but what was the root cause of that insubordination? The attempt by a company to regulate the love lives of their employees, which is why it understandably reads as ridiculous to … I mean, anybody sane.

 

It’s not what you want.

 

Besides, Cube talking about ‘loyalty’ and ‘trust’? People are buying this bullshit from a company that fought one of their foundational groups in BEAST to make them change their name to HIGHLIGHT and held that over them until the end to try and get them to re-sign? The ones who were willing to boot out the face of their company that they shoved into multiple sub-units with lesser known artists and who they mediaplayed the shit out of as a former Wonder Girls member in order to get another foundational group in 4Minute off the ground? Really? Without those two groups Cube as we know it doesn’t exist, so spare me the hand-wringing and corporate apologia. Like seriously, think of what you’re caping for if you get the urge to do it.

 

Regardless, the fact of the matter is that most of this likely would’ve blown over if they just put them on reflection for a bit more and let it chill. Sure, some fans will inevitably be upset, but not as many as they’re losing by kicking out the face of their company and a key member of their upcoming boy group.

 

But hey, at least because they did it we’re getting lulz from their utter incompetence.

 

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Also, because I have to ruin everything with sports, this was perfect material for NBA memes.

 

 

So at least there was that.

 

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nocthis Senior Idol

nocthis

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How can people mock and be happy about a company's downfall? There are still artists, groups and staff that depend on the company, this also affects them and maybe their families. Not funny at all.

They never cared in the first place. Since this whole ordeal started, non fans have been making a mockery out of everything without considering how upset Universes may be. This thread is an example of that. Since their favorite group's career is not going to shit, they can make all the jokes they want without retaliation.

 

edit typo.

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