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Acne Blogger Devastated After L’Oreal Drop Her From Photoshoot

Hunter

By Hunter
in Current News & Events

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Hunter Superstar

Hunter

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Source: x

 

Pioneering beauty blogger Kadeeja Khan is well known for speaking up about her struggles with acne.
 
The 21-year-old influencer from Birmingham has inspired many young women with her open, down to earth approach and expert make-up skills.
 
However, she has now been left greatly disappointed after cosmetics giant L’Oreal dropped her from a photoshoot; all on account of her skin issues.
 
Kadeeja had been invited to travel to Paris to take part in the launch of L’Oreal’s brand new vegan hair dye range, however she then received the following devastating email:

    Dear Kadeeja,
 
    I’m sorry to tell you that I have bad news for you. We can’t confirm thed [sic] shooting with you.
 
    L’Oreal can’t be involved with people with skin issues.

 

 

 
Kadeeja shared the email through her Instagram with her sympathetic fans along with the following message:
 
    To think we’re supposed to live in an advanced society that not only ACCEPTS of ALL walks of life but actually embraces people of all backgrounds, religions, ethnicities and disabilities.. Shame on you L’Oréal.

 

 

 
In a later post, Kadeeja spoke about how she had been hurt by L’Oreal’s insensitivity:

    I know many people are asking about what happened with ‘L’Oreal’. I’ve been getting a ton of direct messages about it.
 
    Why I haven’t uploaded properly in the last 2 days. I know some people won’t understand what I’m trying to say.
 
    Some ‘makeup influences’ trying to start on me for speaking the truth. Truly it did put me in a dark place.
 
    I’ve come on this platform to show everyone who I am & what I’m about. I’m trying my best to shine the light on the things that matter.

 

 

 
Kadeeja also took the opportunity to turn her negative experience into a positive message for her fans:

    It honestly made me feel like their really isn’t any room in the industry for people like me. It made me feel that “your worth it†… ONLY if your perfect.
 
    However that has given me fuel. Fuel to continue to show you that your beautiful no matter what ANYONE says. That even if it’s someone so huge & big. It still means NOTHING. Never stop loving yourself for who you are & NEVER change.

 

 

 
Speaking with UNILAD, Kadeeja has offered the following advice to those who may feel conscious about not having so-called ‘perfect’ skin:

    My advice is never to please anyone, do what makes you happy! It was definitely hard to ditch the photoshop & be myself.
 
    But I did it to make me happy! I’m trying to make it easy for people that want to be in the beauty industry that are not perfect.
 
    So they can look at me & be like ‘yep, there’s definitely someone I can relate to’ & ‘there’s room for me in the beauty industry’

 

 

 
This is the first time she has been rejected so openly, having previously worked with other brands who have been much more accepting of her appearance.
 
Apparently, Kadeeja being dropped was due to a misunderstanding which led to the wrong profile being cast for the range.
 

Although L’Oreal have released an apology statement, Kadeeja believes there are still important steps they can take to be more inclusive going forward:

 

 
    I feel that L’Oreal should be more open to working with everyone, perfect or not. I think they shouldn’t make people that are not ‘perfect’ feel alienated.
 
    They shouldn’t be put in a certain category based on there appearance. Beauty is for everyone.

 

 

 
Going forward, Kadeeja hasn’t let this upsetting experience deter her from being herself one iota; and is determined to continue spreading ‘love and positivity.’
 
You go girl!
 
Thoughts?
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Grape Soda Legend

Grape Soda

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Who do they think uses more makeup? They test on animals anyways so I don't buy their stuff.

 

"Apparently, Kadeeja being dropped was due to a misunderstanding which led to the wrong profile being cast for the range."

If this was the case, that would have been said.

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Yoonability Star

Yoonability

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L'Oréal sells people products based on their insecurities, they sell the idea that you can make your acné disappear, because acné is a blemish and therefore bad, I'm not saying they are right here (really, not at all lol) but surely she can't have been disappointed?

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Midnight~Circus Star

Midnight~Circus

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L'Oreal can piss off.

 

They've just isolated a huge part of their consumer base by dismissing her like that. This sends the wrong message to consumers especially when large corporations, like L'Oreal, sell and advertise products catered to those with problem skin.

 

There's no amount of damage control to rectify the situation. 

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callmeyuri Debutee

callmeyuri

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The way this: "L’Oreal can’t be involved with people with skin issues" is worded seems like there might be legal reasons for refusing to work with her. Think about this: if a person with a skin condition used L'Oreal products and their condition worsened, the fact that L'Oreal had endorsed the use of their products by people with skin conditions would surely make L'Oreal liable to pay damages to the person affected. On the other hand L'Oreal can't explicitly state this as a reason for dropping her because that could be interpreted as an implicit admission that their products are not safe to use by people with skin conditions and that would open doors for more litigation. Therefore the best course of action for L'Oreal would be to drop her and make up some bullshit excuse about misunderstanding to cover up their true reasons, which seems to be what they're doing right now.

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Oltre Luna Star

Oltre Luna

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The way this: "L’Oreal can’t be involved with people with skin issues" is worded seems like there might be legal reasons for refusing to work with her. Think about this: if a person with a skin condition used L'Oreal products and their condition worsened, the fact that L'Oreal had endorsed the use of their products by people with skin conditions would surely make L'Oreal liable to pay damages to the person affected. On the other hand L'Oreal can't explicitly state this as a reason for dropping her because that could be interpreted as an implicit admission that their products are not safe to use by people with skin conditions and that would open doors for more litigation. Therefore the best course of action for L'Oreal would be to drop her and make up some bullshit excuse about misunderstanding to cover up their true reasons, which seems to be what they're doing right now.

But then why did they invite her in the first place? A quick search on her instagram and you can see what her skin condition is, do they just send random invites to random instagram models/mua ?

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callmeyuri Debutee

callmeyuri

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But then why did they invite her in the first place? A quick search on her instagram and you can see what her skin condition is, do they just send random invites to random instagram models/mua ?

It is possible that the L'Oreal employees who initially offered her the job were not aware of the legal ramification of working with her, and the company's legal team intervened after the offer had already been made.

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yeongwon Superstar

yeongwon

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It is possible that the L'Oreal employees who initially offered her the job were not aware of the legal ramification of working with her, and the company's legal team intervened after the offer had already been made.

They simply casted the wrong people, then this rep who's bad at her job sent the blogger that email.

 

This was the company's statement

 

“We deeply apologize for any upset caused, and have made direct contact with the individuals involved to clarify this unfortunate misunderstanding. The photoshoot was designed to support a hair color product and feature hairdressers and lifestyle bloggers. Unfortunately, a misunderstanding resulted in the agency casting bloggers with skin concerns for this shoot," a company spokesperson confirmed via email.  

 

"This resulted in the wrong profile being cast, which was then poorly and insensitively communicated to the individuals concerned. We do not have regulations in place that restrict us from working with people with skin conditions. At L’Oréal Professionnel we work with women and men with all skin types and celebrate beauty in all its diversity.â€

http://www.foxnews.com/lifestyle/2018/03/06/beauty-blogger-dropped-from-l-or-al-campaign-for-acne.html

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