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I was told by a friend that the BTS Hot 100 & BB 200 charting was organic & fandom gimmicks were filtered out!

Hyooga

By Hyooga
in Charts and Sales

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Hyooga Superstar

Hyooga

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Was chatting with a friend who just mentioned to me that the ranking BTS got (85 for Hot 100 & 7 for BB 200) was pretty much organic and really shows how big ARMYs in the US are now since this was achieved without the knowledge and support of the general public in the US (no promos, heck, no English songs even, barely any radioplay).

 

Will just list out some of the points she mentioned

 

  • ARMYs had three days, not the full week regular entries usually have to accumulate sales, streams and radioplay. 
  • All the fandom gifting was NOT counted. Those songs bought for other people were nullified. Anything beyond 5 bulkbuys were also nullified. 
  • Most people bought the full album, not by track but DNA still managed to chart regardless
  • Mass streaming had limits afaik as Nielsen had mechanism to verify VPN streams? So those were weeded out as well. Also even streaming had limits too. 

 

Though the effort, creativity, and uh, rule-bending here is impressive, these streams are likely just a drop in the ocean. Songs that wind up at the top of the Billboard charts get tens of millions of streams the week they debut. The max that any one of these fans could stream Harry Style’s five-minute, 20-second track is 270 times per day. It would take thousands of fans really following through (only 300 have liked the most popular Tumblr post about it so far) for this to take off, and the free data cap for most VPN services is way too low for individual sustained effort.

 

 

This was the reason why the prediction was originally 70 - that would have been the number if the VPN streams + gifts were counted before they were double checked and verified. She also mentioned that had ARMYs been giving the full week to chart (meaning if the album and MV were dropped on Friday) then we are really looking at a much higher figure and rank here.

 

This just really left me really surprised because I know K-Pop thrives with bulk buying and fandom gimmicks. US ARMYs can only buy the Her album digitally (meaning the whole "4 versions" effect hasn't happened in the US yet as there's only one digital version of the album) and if they did bulk bought it wasn't counted as per Nielsen rules.

 

US ARMYs, the massive effort you've done was splendid despite not being able to really game the system (because Billboard is strict about figures like that). This just means you guys are a force to be reckoned with and managed to pull through organically, be proud of yourselves. rlytearpls.png

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Hyooga Superstar

Hyooga

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Are people seriously having second thoughts about their bb charting success?

 

 

I've been reading a lot of people saying they only charted because international fans used VPN...when Nielsen actually has a mechanism that filters that out once they tabulate the figures. This was why predictions put them at #70 but they charted at #85. But an organic 85 feels so much better since it gives us a better picture of the bare powers of the boys currently. They come from a genre that revolves around bulk buying and gimmicks and to achieve a milestone free of that is something very telling of how strong they've truly become.

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Delusion_Angel Superstar

Delusion_Angel

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Well Billboard isn't melon. The US music industry is so large that a kpop fandom organizing streaming or gifting parties won't effect the charts at all. US ARMYs should be proud since it was all because of individual fans that they achieved everything.

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vivianss Superstar

vivianss

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Yes it is their fandom effort.

"Random american won't know BTS. Only their fans know about them even tho they charted on both."

This is true. But you salties better not use this as an insult or a tool to downgrading their achievements.

 

A tradional random korean boy group, singin in korean, has no foreigner member, not even that fluent in english, has no viral video or song, not a meme, just simply a boy group like any other.

 

But they manage to have a support from their global fandom, from another side of the world. Fans who's doing project only to makes their wish came true. People who's willing to go as far as promoting and roaching for this one group until everyone willing to check them out and listening to their song. Without expecting any credit, just simply a pure intention to makes BTS's bucket list fullfilled.

 

If it is soooo easy. BTS won't be the first one who did all of this, don't you think?

 

BTS's music, stage, and performances speaks a lot. And that's an achievement.

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taekoos Superstar

taekoos

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Honestly they probably are. They’ve been questioning their iTunes charting too lmao. People dig at anything when it comes to bts

This seems so wild to me. People say having almost 2 million Spotify followers doesn't matter, getting a million new followers on twitter every month or two is irrelevant....and then they top itunes in over 70 countries,.and it's chart manipulation?

 

So are all these new followers they gain between each comeback really just bots made by someone sitting on a computer in the same warehouse that BigHit is sending all those albums?

 

And don't even get me started on USA itunes charts being manipulated lmao, not when these youtube stats are a thing:

 

9Ias1Ft.png

 

Anyways, as much as it sucks that so much effort and money were wasted this time, at least we know better now and the goal was achieved. Now people outside the U.S. can refocus on Melon or their own countries charts.

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canto Idol

canto

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This seems so wild to me. People say having almost 2 million Spotify followers doesn't matter, getting a million new followers on twitter every month or two is irrelevant....and then they top itunes in over 70 countries,.and it's chart manipulation?

 

So are all these new followers they gain between each comeback really just bots made by someone sitting on a computer in the same warehouse that BigHit is sending all those albums?

 

And don't even get me started on USA itunes charts being manipulated lmao, not when these youtube stats are a thing:

 

9Ias1Ft.png

 

Anyways, as much as it sucks that so much effort and money were wasted this time, at least we know better now and the goal was achieved. Now people outside the U.S. can refocus on Melon or their own countries charts.

damn vietnam!  their game is strong.

 

vietnam has 33 million and Korea only has 48

 

 

as for BTS in the US I live in the US and Kpop has always been overhyped in terms of footprint in the US (mainly SM and JYP artists like Rain etc being oversold to the Koreans) but I definitely have noticed that people are familiar with BTS. 

 

this isn't hype it reminds me a bit like when PSY took off.  random ppl you'd never expect are like "oh that's BTS."

 

the thing about BTS is that there seems to be 2 key demos that are more familiar with BTS than others.  1) kiddies.  you can't be on SNS and not have heard and seen BTS... it doesn't matter if you're a black kid from Chicago or Mexican in CA or Asian w/e.  if you're under 20 and on SNS u know about BTS

 

second are music hipsters and critics.  people who are into music know about BTS.  really the only comparison is when 2NE1 got popular and the bloggers and gay music geeks were all into them.  but that was very niche.  BTS is much more widespread right now if you're into pop music in any way it seems like people know BTS and have an opinion on it

 

this is very different from normal Kpop which is still very niche.  what Koreans and non-Americans might not understand is that BTS lives in a sort of different area from other Kpop.  they're still related to Kpop but again like PSY they are also a separate thing.  right now it's about a MASSIVE footprint on social media so people are aware of them as this social phenomena maybe even before being Kpop.  plus from a music perspective a lot of music geeks, producers, artists etc are interested in this "new sound" from Asia that is different from standard Kpop but not really Western either

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caipirinhas Superstar

caipirinhas

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Everyone should just stream where they live. A lot of people talk about vpn but obviously not THAT large of a percentage of people did it. This is evidenced by them charting in literally every music chart around lol. And also those that did just had streams that didn't count. Should just stream where you live to see it chart higher on your country's chart and help BigHit know where the fans are.

 

The US fan base is definitely pretty big, and I'm happy to be a part of it and using my Spotify premium lol.

 

I do think the gifting thing is a little stupid tho. I understand not counting gifting in general since you can just buy and send to someone who doesn't want it and theoretically manipulate that way. But if a gift is sent and the person redeems, it should be a sale. But yes- sad that such a large fan project was essentially useless. But BigHit made money. Lol

 

 

Sent from my iPhone using OneHallyu

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Akpheart Global Superstar

Akpheart

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Want to see it with Amazon sales next time.

 

Wasn’t surprised to see the actual ranking be lower than the prediction but it was nice that we were safely in.

 

People have to do more research before collecting money or creating campaigns. Neglecting to do so is irresponsible. BB really is strict and thankfully USA-ARMYs had this.

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Miawruu Debutee

Miawruu

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I just feel bad that all the money people spent on the iTunes gifting got wasted. Cause it obviously didn't count. Next time people should let US army's do their thing. Billboard isn't that easy to trick.

well,, lets hope with the gift that they send to their friend, it can be a promote or introducing BTS to new listener especially to non kpop fans. So their money for gift,will not wasted at all when they can get new fan for BTS. n it can help BTS more growth in next year with more fans in US :)

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Hazard125 Star

Hazard125

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damn vietnam! their game is strong.

 

vietnam has 33 million and Korea only has 48

 

 

as for BTS in the US I live in the US and Kpop has always been overhyped in terms of footprint in the US (mainly SM and JYP artists like Rain etc being oversold to the Koreans) but I definitely have noticed that people are familiar with BTS.

 

this isn't hype it reminds me a bit like when PSY took off. random ppl you'd never expect are like "oh that's BTS."

 

the thing about BTS is that there seems to be 2 key demos that are more familiar with BTS than others. 1) kiddies. you can't be on SNS and not have heard and seen BTS... it doesn't matter if you're a black kid from Chicago or Mexican in CA or Asian w/e. if you're under 20 and on SNS u know about BTS

 

second are music hipsters and critics. people who are into music know about BTS. really the only comparison is when 2NE1 got popular and the bloggers and gay music geeks were all into them. but that was very niche. BTS is much more widespread right now if you're into pop music in any way it seems like people know BTS and have an opinion on it

 

this is very different from normal Kpop which is still very niche. what Koreans and non-Americans might not understand is that BTS lives in a sort of different area from other Kpop. they're still related to Kpop but again like PSY they are also a separate thing. right now it's about a MASSIVE footprint on social media so people are aware of them as this social phenomena maybe even before being Kpop. plus from a music perspective a lot of music geeks, producers, artists etc are interested in this "new sound" from Asia that is different from standard Kpop but not really Western either

This is a really good explanation for what's happening. I'm in my thirties, and I don't love the word hipster, but people would definitely use the words music hipster to describe me. Everybody who listens heavily to pop music in general knows them. I've been exploring a lot more about kpop since finding BTS this year, but haven't found a lot I find as appealing. I listen to pretty much every genre and I think all genres contain truly great, decent, mediocre and then just bad. Kpop is no different in that respect, which is why I never consider myself a fan of a particular genre (if one comes close, I'd be a metalhead, but I never really thought of myself that way either). BTS are truly great. They have a sound that is distinctly them no matter what genre they tackle. I think a lot of it is from them being so heavily involved in the music itself, it's inevitable they would develop a distinct voice musically.
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Zaram Long-term Trainee

Zaram

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And on the other side they got 384895 plays on saturday(One day after charting period).

The day before they had 192104 plays more. Thats a 33% decrease.

Ppl doesnt care anymore really fast or armies dont try to have a good rank in the second week =)

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Hazard125 Star

Hazard125

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And on the other side they got 384895 plays on saturday(One day after charting period).

The day before they had 192104 plays more. Thats a 33% decrease.

Ppl doesnt care anymore really fast or armies dont try to have a good rank in the second week =)

Or they were on the New Music Friday and Teen Party playlists on Friday. Logic, it's an amazing thing.

 

And the charting period in the US ends on Thursdays, not Friday, my friend. ðŸ‘

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