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Cube promoted Beast extremely well in their early days, why can't they do the same with BtoB?


Joji.

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BtoB debuted in the same year as B.A.P and VIXX yet VIXX and B.A.P are clearly far more popular while BtoB remain relatively nugu. It's obvious Cube don't know what to do with them and it's quite sad because BtoB are such a talented group.

 

Why is that Cube did so well with B2ST but are struggling with BtoB? 

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When B2ST debuted it was easier to go out of the nugudom, there weren't 4672 rookies every month at least. 

CUBE was young, it had only 3 artists to manage (B2ST, 4MINUTE, G.NA) so they COULD focus expecially on B2ST (they had 3 comebacks back in 2010).

Then things changed. They started to debut tons of people every year and now they can't manage their artists well. CUBE doesn't give B2ST good promotions since 2011 (no follow up after Fiction's success, and comeback after ALMOST 2 YEARS since then). It's the same with 4MINUTE and G.NA.

 

They suck at promoting.

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I think its because variety show formats have changed a lot in the past couple years....people don't seem to find the likes of Star King, Star Golden Bell, etc all that interesting anymore...people used to love simply watching their idol's reactions and quotes on these shows but now they seem to expect more!

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When B2ST debuted it was easier to go out of the nugudom, there weren't 4672 rookies every month at least. 

CUBE was young, it had only 3 artists to manage (B2ST, 4MINUTE, G.NA) so they COULD focus on B2ST expecially (they had 3 comebacks back in 2010).

Then things changed. They started to debut tons of people every year and now they can't manage their artists well. CUBE doesn't give B2ST good promotions since 2011 (no follow up after Fiction's success, and comeback after ALMOST 2 YEARS since then). It's the same with 4MINUTE and G.NA.

 

They suck at promoting.

 

If only they'd do this with BtoB. :cry:

 

I feel like they're becoming the f(x) of CUBE

 

At least f(x) sell well and people know who they are. BtoB have none of those.

 

Cube used to promote well but now the company doesn't seem to promote any of their artists right 

i'm really sad about it :._.:

about BTOB i heard they'll be having a new show soon - hope that'll make them more popular :smile:

 

Yeah, hopefully their show does something for them.  :._.:

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Yeah, hopefully their show does something for them.  :._.:

 

i'm sure it wil- i fell for them when i saw what dorks they were :hurr:

and no matter the lack of promotion BTOB's popularity is growing

being #3 on evety charts show is a great accomplishment  :chu:  Melodies and BTOB did awesome!

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When Cube began it was obviously a smaller company and able to give more focus to Beast and then 4minute since that was all there was. It was also easier to debut a group 4 years ago than it is now.

 

Now Cube has more reponsibilities because of more groups/solo under their belt to manage and there's the wildcard of not really knowing how the CEO's ongoing fight with ALS is impacting his day to day oversight of the company. Could be people he put in charge of certain areas aren't good enough. Once a company gets large enough the CEO isn't hands-on with every single thing and more things are delegated. Cube has been going through that process for the past few years and It hasn't really been too good.

 

A Cube and Cube are separate entities, but you wonder how many talented people left Cube to go with A Cube as well.

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CUBE got lucky with Beast

 

if you look further than 4minute and Beast,almost everyone else in CUBE are kind of flopping or not doing so well

you can even hear B2uties and 4nias are not happy with the promotion from CUBE now

 

 


A Cube and Cube are separate entities, but you wonder how many talented people left Cube to go with A Cube as well.

 

ACUBE is basically same shit when it comes to promotion,and what it is worse is ACUBE only has 2 acts

but both Huh Gak and Apink are certainly doing better most acts in CUBE

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CUBE got lucky with Beast

 

if you look further than 4minute and Beast,almost everyone else in CUBE are kind of flopping or not doing so well

you can even hear B2uties and 4nias are not happy with the promotion from CUBE now

 

ACUBE is basically same shit when it comes to promotion,and what it is worse is ACUBE only has 2 acts

but both Huh Gak and Apink are certainly doing better most acts in CUBE

 

The point is always the same. In every thread we talk about CUBE/ACube shitty management. lol

Hyuna as solo and Trouble Maker are successful too, the success comes mostly from these two groups as you said.

 

 

 

Explain - how did Cube get lucky with B2ST? I far as im concerned, CUBE put a lot of effort and so did B2ST

 

 

He didn't say CUBE didn't put effort in B2ST. It's only that things were different in 2009.

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Cube's management is simply not as good as before.

If you had noticed since 2012, their artists only promote for a month and don't follow-up (I only recall BTOB's I Only Know Love, and maybe G.NA's ballad that I forgot). Plus, their promotions overlap (ex : BTOB's Insane + 4minute's Volume Up + G.NA's 2Hot ; BTOB's 2nd Confession + 4minute's What's Your Name).

Having many groups to handle for a medium-sized company, I believe it's pretty difficult for all the artists to have good promotions. Noh Jihoon is a good example (I feel sorry for him...)

 

Do you remember BTOB's issue with supposedly sasaengs in June 2013 ? There may were some management issues too (some managers being nicer to fans etc). And weirdly enough, BTOB have new managers since Thriller (I don't know if there's any links to the issue but that's weird since BTOB and their managers were pretty close).

 

As long as they do music, I'm happy. And getting them 4 times in a row at the #3 spot on music shows might make people realize BTOB "exists".

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I mean back in 2009 in was way easier to become famous because there were a heavy amount of variety shows, there were fewer idols. Cube does do poorly but it seems like they've forgotten about G.Na and Roh Jihoon entirely are probably working on TM or beast new albums. BTOB is getting a new variety show so hopefully that puts them somewhere. It also seems like they have no idea what sound to give BTOB. Beast and 4minute had clear sounds. They seem to have the same problem with G.NA sadly (even though it's obvious what works for her)

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It's not just Cube's fault, they may have bad management and promotion, but BTOB just hasn't had their breakthrough yet. They haven't had that one Hit song to break out of nugudom. WOW seemed to be the closest thing they had, but they didn't follow through with it.

 

BTOB also hasn't found their signature style or concept yet. Like how Dark concepts are more less VIXX's signature. Or how wannabe "Hip-hip" styles are kind of B.A.P, BTS and Block B's signature sound.

 

If they found a style and sound that works best for them and catches public attention, then they'll get popular. Right now they just seem to be experimenting with styles until they find what works best

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OP, it's always like that :)

Just look at Woollim and Infinite/Tasty. 

Infinite is first idol group of Woollim so all the expensive promos goes to them. Only after Woollim merged with SM they found money to fund Tasty's comeback. Compared to Tasty Btob still had more comebacks, they just aren't lucky enough to have their breaking song as Beast had with Shock. Yes, usually idol groups needs luck to make it big and not quality songs - Crayon pop Bar bar bar isn't that good but public strangely like it - that's a luck.

 

Cube management might be better but it's not as bad considering that there's billions rookies which are also fighting for spotlight on music shows, variety shows, dramas etc

The poor PDs can't hire every single rookie!

For now Cube is doing right with snatching this variety show for Btob. Also Minhyuk on Dream team and Eunkwang on SNL Korea

 

also Cube REALLY TRIED with this comeback. They hired Brave brothers to produce their track, hoping he would do to btob the same as they did for Sistar, 4minute, AOA. (aka wins). maybe if Sunmi didn't do the same it could work...

 

(btw. I think Btob will do comeback soon (3 months later maybe) because there was a rumor that Beep Beep was going to be a full album. Maybe Cube decided to divide songs and do 2 mini albums instead of one album - JUST AS Beast did in 2010, duh)

 

as I said, Btob isn't the only group which needs Cube attention. Maybe it would be easier for Btob if they were managed by company which was created only for them - just like WM Entertainment only manages B1A4 or Jellyfish only manages mentioned by OP Vixx- or maybe it wouldn't work too... (look at ZE:A) after all they wouldn't have famous sunbaes who can promote them (many of B2uties became Melodies, I'm one of them...)

 

summary - they need a LUCK. 

 

if they become successful, who knows. maybe it will be Beast who will be neglected by Cube. (aka sunbaes FT Island and hoobaes CN Blue) *shrugs* (realistic FT Island stan)

 

The only thing we as fans can do is to support groups more if we want them to success. :)

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It's not just Cube's fault, they may have bad management and promotion, but BTOB just hasn't had their breakthrough yet. They haven't had that one Hit song to break out of nugudom. WOW seemed to be the closest thing they had, but they didn't follow through with it.

 

BTOB also hasn't found their signature style or concept yet. Like how Dark concepts are more less VIXX's signature. Or how wannabe "Hip-hip" styles are kind of B.A.P, BTS and Block B's signature sound.

 

If they found a style and sound that works best for them and catches public attention, then they'll get popular. Right now they just seem to be experimenting with styles until they find what works best

+1

My post might have sounded like it was all Cube's fault, sorry.

To me, BTOB's style would be songs like Press Play, Stand Up, Catch Me, Hello and Hello Mello. More or less upbeat, catchy, lively, good vocals and raps. (I know these songs are different from one another, I'm not talking about the music genres)

Or songs like Monday to Sunday, My Girl and Like A Crystal.

 

That's just my opinion but I believe these styles suits their personalities the best as a group. Thriller in comparison doesn't suit them, though it is a good song.

 

I hope someday they do a band concept, that would be awesome.

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Cube/ACube - Beast, 4Minute, GNA, BTOB, Hih Gak, Rain & APink

JYP - 2AM, 2PM, Wonder Girls, Miss A, 5Live & Got 7

YG - Epik High, Big Bang, 2NE1, Lee Hi, Akdong Musician, Psy & Winner

SM - Kangta, BoA, Zhang Li Yin, CSJH, T-RAX, TVXQ, J-Min, Super Junior, SNSD, f(x), SHINee & EXO

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