Kpop did not live to its potential?

[Hyooga]

So I was reading an interview by Epik High for Coachella and I chanced upon this part

 

 

 

The Hallyu [Korean pop music] wave was always predicted to sweep America. And though some groups have found varying degrees of success in the USA, the explosion never really happened. Could Korean hip-hop be one to really break through barriers?

I actually don't know. Personally for me, I am speculative of any wave. It's really up to the individual who rides the wave. Trying to group all these musicians as one wave, just by the fact that they're Korean...it's too much of a burden because it's a given that anyone who rides this wave has to succeed. I think the focus should be more on the individual. Even though I may have a foot in the wave, I'm not really aware of it. I never thought it was bigger than each individual.

Read more at Omona They Didnt: http://omonatheydidnt.livejournal.com/17916509.html#ixzz46F39KxkP

 

 

I remember with SNSD making US appearances and a slew of Kpop documentaries then the rise of Gangnam Style and Kpop reaction videos people were thinking Kpop was about to hit it big

 

Then nothing.

 

The intl fandom actually grew but became more niche than ever and the Kpop explosion people were predicting never happened. Even in Asia where it used to be the biggest thing it has begun to dwindle.....I also have a feeling that if all these 48g sister groups sprouting in Asia become successful, while it wont return jpop's former glory days, but it will manage to divert the attention of the people....it doesnt help either that SEA is starting to build more competitive entertainment industries themselves too.....China is slowly building its own idol industry too....

[swiftswitchsurf]

That's general interview bunk. There was never any speculation of significant Korean music entry into the US market.

[Hyooga]

That's general interview bunk. There was never any speculation of significant Korean music entry into the US market.

 

but if you were in the kpop fandom back then there was so much talk of kpop finally entering US especially after gangnam style and cl signing up with scooter braun

[swiftswitchsurf]

but if you were in the kpop fandom back then there was so much talk of kpop finally entering US especially after gangnam style and cl signing up with scooter braun

bunk.

 

Fans buzzing about isn't the same as real legitimate industry discussion and investment.

[Hyooga]

bunk.

 

Fans buzzing about isn't the same as real legitimate industry discussion and investment.

 

KPOP is dwindling in SEA tho - a market they used to have a pretty good hold of....what can u say abt that

[swiftswitchsurf]

KPOP is dwindling in SEA tho - a market they used to have a pretty good hold of....what can u say abt that

What the fuck does that have to do with statements about US advancement?

 

And it's not like any SEA country has a substantially large music industry to want to take a foothold in.

 

Kpop's benefit is establishing fanbases outside their country, not assimilating themselves into every other country's music industry.

 

No music industry should strive for that. And hell no music industry does that. That's one thing I think kpop fans seem utterly clueless about.

[Hyooga]

What the fuck does that have to do with statements about US advancement?

 

And it's not like any SEA country has a substantially large music industry to want to take a foothold in.

 

Kpop's benefit is establishing fanbases outside their country, not assimilating themselves into every other country's music industry.

 

No music industry should strive for that. And hell no music industry does that. That's one thing I think kpop fans seem utterly clueless about.

 

most of kpop fanbases outgrow kpop tho have you noticed? its not like other musical genres that have long-term fanbases. i should know since i entered kpop when baby vox/shinhwa was the rage. save for korean fans, most international fans outgrow kpop at some point (highly likely when their bias groups become less active/disband) 

 

the ones with super loyal fanbases like tvxq and jyj have assimilated in other countries music industry. 

 

big bang is still pretty active and very much intact as a group (touring and stuff) but even with the jessica debacle the snsd fandom def took a hit. 

 

i think the korean music industry is fairly small and the country itself isn't very profitable to do concert tours in. the thing is kpop requires a high budget to be produced, and to yield profit the only way is to establish themslves overseas. sure fandoms are good, but not a very good long-term goal. 

[swiftswitchsurf]

most of kpop fanbases outgrow kpop tho have you noticed? its not like other musical genres that have long-term fanbases. i should know since i entered kpop when baby vox/shinhwa was the rage. save for korean fans, most international fans outgrow kpop at some point (highly likely when their bias groups become less active/disband) 

 

the ones with super loyal fanbases like tvxq and jyj have assimilated in other countries music industry. 

 

big bang is still pretty active and very much intact as a group (touring and stuff) but even with the jessica debacle the snsd fandom def took a hit. 

 

i think the korean music industry is fairly small and the country itself isn't very profitable to do concert tours in. the thing is kpop requires a high budget to be produced, and to yield profit the only way is to establish themslves overseas. sure fandoms are good, but not a very good long-term goal. 

 

Idol groups literally died in korea during baby vox era. Kpop was most certainly not global during that time period.

 

We're only just now coming upon a resurgence of groups with SNSD. And there's very few music groups anywhere that have long lasting life spans. Most motown groups and boy bands were dead in five years at best.

 

Actual Bands and Soloists are different and that remains true in the korean music scene as well.

 

Also Korea's music industry is not small.

 

It's small compared to the likes of the US and Japan, but that's effectively true for every music industry.

 

Last time there was a rating, Korea was 8th(its first time getting into the top 10) in the world. And that was back in 2014 and Korea's music industry only grew more in 2015.

 

 

Korea's music scene is much stronger and lucrative than its ever been. Even with it "dying" everywhere else.

[Hyooga]

Idol groups literally died in korea during baby vox era. Kpop was most certainly not global during that time period.

 

We're only just now coming upon a resurgence of groups with SNSD. And there's very few music groups anywhere that have long lasting life spans. Most motown groups and boy bands were dead in five years at best.

 

Actual Bands and Soloists are different and that remains true in the korean music scene as well.

 

Also Korea's music industry is not small.

 

It's small compared to the likes of the US and Japan, but that's effectively true for every music industry.

 

Last time there was a rating, Korea was 8th(its first time getting into the top 10) in the world. And that was back in 2014

 

but for popstars most profit come from touring and concerts NOT records

 

also the lifespan i was talking about was regarding fan loyalty, not the groups. you can bet that tvxq/jyj can be inactive for a decade then be filling up stadiums like what g.o.d did - i just dont see that happening with the trending kpop groups in recent years as of yet. recent years relied more on hype imho but the fact that kpop just churned out too much idol groups became detrimental....the more recent ones also seemed more manufactured than ever imho.....

 

ps - i only said i entered kpop during shinhwa/baby vox to say ive seen so many fandoms come and go, especially among ifans

[DocumentaLy]

It was seen as a wave because all of the groups were basically identical. There wasn't really an diversity.

 

 

What the fuck does that have to do with statements about US advancement?

 

And it's not like any SEA country has a substantially large music industry to want to take a foothold in.

 

Kpop's benefit is establishing fanbases outside their country, not assimilating themselves into every other country's music industry.

 

No music industry should strive for that. And hell no music industry does that. That's one thing I think kpop fans seem utterly clueless about.

 

Thank you! 

 

 

most of kpop fanbases outgrow kpop tho have you noticed? its not like other musical genres that have long-term fanbases. i should know since i entered kpop when baby vox/shinhwa was the rage. save for korean fans, most international fans outgrow kpop at some point (highly likely when their bias groups become less active/disband) 

 

the ones with super loyal fanbases like tvxq and jyj have assimilated in other countries music industry. 

 

big bang is still pretty active and very much intact as a group (touring and stuff) but even with the jessica debacle the snsd fandom def took a hit. 

 

i think the korean music industry is fairly small and the country itself isn't very profitable to do concert tours in. the thing is kpop requires a high budget to be produced, and to yield profit the only way is to establish themslves overseas. sure fandoms are good, but not a very good long-term goal. 

 

KPop should learn to work within its means. You don't need all the flash if the content is actually good.

 

 

Idol groups literally died in korea during baby vox era. Kpop was most certainly not global during that time period.

 

We're only just now coming upon a resurgence of groups with SNSD. And there's very few music groups anywhere that have long lasting life spans. Most motown groups and boy bands were dead in five years at best.

 

Actual Bands and Soloists are different and that remains true in the korean music scene as well.

 

Also Korea's music industry is not small.

 

It's small compared to the likes of the US and Japan, but that's effectively true for every music industry.

 

Last time there was a rating, Korea was 8th(its first time getting into the top 10) in the world. And that was back in 2014 and Korea's music industry only grew more in 2015.

 

 

Korea's music scene is much stronger and lucrative than its ever been. Even with it "dying" everywhere else.

 

The thing is though is that Korea counts exports in its industry figures, which no other country does.