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Hyomin getting Mayor International Praise for her lead role in new movie Jinx!!!


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Jinx!!!

1 November, 2013 | By Mark Adams, chief film critic

 

A frothy and fun-packed college comedy romance, Naoto Kumazawa’s Jinx!!! (yes, three exclamation marks!) is an engaging tale of star-crossed romance where those trusty plot devices of misunderstanding, shyness and friendship are used to good effect.

 

Much is made of cross-cultural romantic references between South Korea and Japan, and while its youthful target audience is most likely from those territories the film has a whole lot of remake potential as a co-production between other countries (US and Japan, UK and France etc). The film had its world premiere at the Tokyo International Film Festival and opens in Japan on November 16.

 

The film actually opens in South Korea where young student Jiho (fresh and delightful K-pop star Hyomin, from group T-ARA) is waiting to meet her boyfriend for their 100-day date (celebrating romance every 100 days is a big deal in South Korea), but he dies in a motorcycle accident.

 

To try and get over her grief she heads to Japan as an overseas student (where much is made, naturally, about cultural misunderstandings). She quickly befriends the seemingly sad and rather clumsy Kaede (a charming Kurumi Shimizu) and starts to try and apply her Korean-style romance tactics to fostering Kaede’s would-be romance with the boy Yusake (Kento Yamazaki) she has loved from high school.

 

It is territory that has been covered many times before, but what gives this rather lengthy rom-com (it runs over two hours) its heart is the sheer force of personality of Hyomin in her film debut who is a real delight as Jiho, who puts her own sadness to one side and use her matchmaking prowess to try and help Kaede.

 

She tries to get Kaede to adopt the Korean romantic tactics of ‘milbang’ – essentially a series of rules on how to get a guy to fall in love with you – though naturally enough this leads to misunderstandings galore (as Kaede can’t quite seem to follow the rules) and also gradually draws out more about Jiho’s relationship with her late boyfriend.

 

The film has more than its fair share of charming moments – with more than a few side trips into melodramatic territory – with Liszt’s Liebestraum No. 3 acting as a romantic motif. Best of all is Jiho’s love for the notion that couples should show their love by reenacting scenes from famous Hollywood romantic films such as Love Actually and in particular Eternal Sunshine Of The Spotless Mind, where the scene of lying on the ice looking up at the stars plays a key role in Jinx!!!.

 

http://www.screendaily.com/reviews/the-latest/jinx/5063177.article?referrer=RSS

 

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Screen International is the leading film industry resource covering the international film markets. We provide a whole-industry perspective from some of the most knowledgeable writers and data analysts in the business. Across print and online mediums, Screen International delivers analysis, opinion and commentary on the issues, people and products shaping the worldwide film industry.

 

It's even on the front page of the site :ahmagah:

http://www.screendaily.com/

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One random writer's opinion = major international praise?  :lol:

 

The way it's written it seems pretty obvious the writer knew about her already. The only praise in there is basically that she's "fresh, delightful and full of personality" which isn't really relevant for an actress and reeks of typical Korean media play. I wonder how long it took CCM to find this website. The more popular ones probably weren't for sale.

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One random writer's opinion = major international praise?  :lol:

 

The way it's written it seems pretty obvious the writer knew about her already. The only praise in there is basically that she's "fresh, delightful and full of personality" which isn't really relevant for an actress and reeks of typical Korean media play. I wonder how long it took CCM to find this website. The more popular ones probably weren't for sale.

Wow, you seem to love looking at things negatively. But I'm sure your reaction would be quite different if some idol you liked were to be praised.

 

They'd be shooting themselves in the foot if they allowed themselves to be mediaplayed as they're directed towards the movie industry. This isn't just a random website, but a industry magazine with history.

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Wow, you seem to love looking at things negatively. But I'm sure your reaction would be quite different if some idol you liked were to be praised.

 

They'd be shooting themselves in the foot if they allowed themselves to be mediaplayed as they're directed towards the movie industry. This isn't just a random website, but a industry magazine with history.

I wouldn't really care since I know that TOP for example isn't as great as many fans like to admit and a single website saying otherwise doesn't make it international praise. You're just asking for it with a title like this imo... 

 

They don't go out of their way to praise her but they do it in a subtle way and talk about irrelevant stuff which is usually how Korean media play is done.

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I wouldn't really care since I know that TOP for example isn't as great as many fans like to admit and a single website saying otherwise doesn't make it international praise. You're just asking for it with a title like this imo... 

 

& That's why it's subtle. They don't go out of their way to praise her but they do in a completely irrelevant way (fresh, delightful, personality) which is usually how Korean media play is done.

It's also how they praise the Japanese lead actress. And Hyomin is getting mayor praise, from an International Industry Magazine's website.

 

Maybe you're just not used to idols actually being able to act... So you assume all praise must be bought?

This is highly unlikely to be media play for several reasons. 1) It's not a Korean magazine. 2) It's very unlikely to be read by KPOP fans. 3) It's written by the magazine's senior movie critic. 4) As a industry magazine they rely heavily on their reputation. 5) I doubt CCM would be able to afford it even if it was the case. 6) And if they could it wouldn't be worth it.

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It's also how they praise the Japanese lead actress. And Hyomin is getting mayor praise, from an International Industry Magazine's website.

 

Maybe you're just not used to idols actually being able to act... So you assume all praise must be bought?

This is highly unlikely to be media play for several reasons. 1) It's not a Korean magazine. 2) It's very unlikely to be read by KPOP fans. 3) It's written by the magazine's senior movie critic. 4) As a industry magazine they rely heavily on their reputation. 5) I doubt CCM would be able to afford it even if it was the case. 6) And if they could it wouldn't be worth it.

kill em

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