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“Producer� to Bring In Staggering 300 Billion Won via Ad Sales


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KBS‘s Friday-Saturday drama “Producer†is earning the name “profitable gift†due to it grossing around four billion won (approx. 3.6 million USD) in advertisement sales.

 

According to statistics on May 27, “Producer†brings in 300 million won (approx. 270,000 USD) in advertising revenue per episode. The drama has a total run of 12 episodes, meaning the advertisement sales alone is a roaring 3.6 billion won (approx. 3.2 million USD).

 

Busan Contents Market (BCM), which recently ended on May 9, was partners with “Producer†and sponsored 200,000 USD per episode. Afterwards, “Producer†signed with Chinese site Sohu.com.

 

Just with the advertisement sales and televising rights, “Producer†is raising six billion won (approx. 5.4 million USD) in sales.

 

However, that is not all. Various publication sales, PPLs (Product Placements), and other “unseen†sales are also quite the profit.

 

This kind of “profitable gift†cannot fail in making the affiliates of KBS’s variety department happy. Their concerns for viewership ratings were answered with double-digits in the first episode (11 percent nationwide) and their sales even made a high jump.

 

One representative of the drama stated, “KBS has been struggling with SBS‘s ‘Law of the Jungle,’ tvN‘s ‘Three Meals a Day,’ and more programs that are airing in the same time frame, so this drama is the goose that lays the golden egg. It’s very encouraging for KBS.â€

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is this mediaplay?

 

i wanna read korean link by my self, since translator always mislead millions to billions.

 

and korean viewers aren't as big as china, and the ratings for this drama isnt really good either.

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is this mediaplay?

 

i wanna read korean link by my self, since translator always mislead billion to millions.

 

and korean viewers aren't as big as china, and the ratings for this drama isnt really good either.

 

Idt it's just mediaplay. It's expected that advertiser would want to pay a lot to sponsor this seeing as it has KSH in his first drama after Stars. With KSH they have access to China - that's where the drama and sponsors are targeting and will make their money.

 

Add in the other 3 leads and it's a no brainer tbh.

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Idt it's just mediaplay. It's expected that advertiser would want to pay a lot to sponsor this seeing as it has KSH in his first drama after Stars. With KSH they have access to China - that's where the drama and sponsors are targeting and will make their money.

 

Add in the other 3 leads and it's a no brainer tbh.

 

just give me korean link can you?

this article post in sohu.com, its china site, and the exagerrating news always reported in china sites, with china standard 5 billion wons is understandable. but not for k-drama standard.

 

but this is only korean drama, not getting really high in ratings, and i never read any china site join to stream this drama officially.

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just give me korean link can you?

this article post in sohu.com, its china site, and the exagerrating news always reported in china sites, with china standard 5 billion wons is understandable. but not for k-drama standard.

 

but this is only korean drama, not getting really high in ratings, and i never read any china site join to stream this drama officially.

 

I didn't make the thread so can't give you the link.

 

Well with the new streaming/SARFT laws, in 2015 no Korean/foreign dramas can be streamed until all episodes have aired in their domestic country, then they have to be approved by SARFT before streaming or airing in China.

 

It's worse for US/Western shows because they have many more seasons and tend to be continuous. So e.g. something like GOT can be shown until all their seasons and episodes have aired in America - so if it goes on for 10 seasons, it be shown in China until the 10 seasons are done. The law just to effect in 2015 so I'm not sure if shows shown before that are exempt or if it's everything.

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is this mediaplay?

 

i wanna read korean link by my self, since translator always mislead millions to billions.

 

and korean viewers aren't as big as china, and the ratings for this drama isnt really good either.

 

Keyeast are the best mediaplayers of all times.. they release fake stats or atleast use to every other week about KSH. they are competitive which is good.. but they have no shame in what they take credit in.. If KSH even sales one product lets just say a face-product for 10$ they will report about it and say KSH sold that product for 100.000.00 won

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is this mediaplay?

 

i wanna read korean link by my self, since translator always mislead millions to billions.

 

and korean viewers aren't as big as china, and the ratings for this drama isnt really good either.

 

Soompi translated it from here :  http://news.nate.com/view/20150527n43910?mid=n1008

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