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(NB) - EXO quizzes fans with mysterious pathcode teasers for "Exodus"


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Article: "Mission Possible!" EXO, the reason for their advanced promotion tactic

Source: Mydaily via Naver

1. [+2,128, -345] Hope this album does well ã… ã… 

2. [+1,756, -301] My head's about to explode trying to decipher the teaser ã…‹ã…‹ã…‹ã…‹ã…‹

3. [+1,454, -212] I found the teasers too difficult to figure out so I've just been looking online for other people's explanations ã…‹ã…‹

4. [+268, -23] SM proves that their 20 years of history as a #1 company is so different from the rest. They're always looking to experiment and change. I thought the members' supernatural powers were weird at first but it has become a product and a content in its own right that can be used not only in teasers, but varieties, web dramas, and games..

5. [+262, -27] Their comeback teaser blows a real movie out of the waters

6. [+266, -46] EXO really does have such a high quality story telling mixed in with their music performance

7. [+228, -18] They've been dropping hints about their teaser since their concert opening

8. [+220, -19] Have to give it to SM when it comes to planning and stuff like this

9. [+210, -24] I bet EXO-L could beat most mystery solvers ã…‹ã…‹ã…‹

10. [+155, -12] I really like how the teasers for this comeback are different from other teasers. I always found the standard music focused teasers to be boring so it's really interesting with this quiz format.

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4. [+268, -23] SM proves that their 20 years of history as a #1 company is so different from the rest. They're always looking to experiment and change. I thought the members' supernatural powers were weird at first but it has become a product and a content in its own right that can be used not only in teasers, but varieties, web dramas, and games..

 

The evolution of their powers is just as cool as the evolution of their logo (IMO)

 

The fact that SM managed to transform something that was super cheesy (but admittedly kinda cool) in MAMA into something as kickass and EPIC as what we're getting in these teasers is really something... The fact that every teaser released so far has a distinct and unique vibe (stalker, cinematic, blockbuster, grunge, horror) just proves that when SM decides to give a shit, they can really produce things that no one can touch

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4. [+268, -23] SM proves that their 20 years of history as a #1 company is so different from the rest. They're always looking to experiment and change. I thought the members' supernatural powers were weird at first but it has become a product and a content in its own right that can be used not only in teasers, but varieties, web dramas, and games..

 

The evolution of their powers is just as cool as the evolution of their logo (IMO)

 

The fact that SM managed to transform something that was super cheesy (but admittedly kinda cool) in MAMA into something as kickass and EPIC as what we're getting in these teasers is really something... The fact that every teaser released so far has a distinct and unique vibe (stalker, cinematic, blockbuster, grunge, horror) just proves that when SM decides to give a shit, they can really produce things that no one can touch

yes i so agree. It was very typical to have such a concept at debut, but I'm so glad sm is expanding on the org gal idea rather than abandoning it for a more standard sound and image. Really, I have to applaud sm and what they're doing with exo.

 

On another note, that last teaser is so fucking creepy forreal. I can't wait to see. Does the kid say Marseille? So France? I've said it so many times but this some back will go down in history.

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4. [+268, -23] SM proves that their 20 years of history as a #1 company is so different from the rest. They're always looking to experiment and change. I thought the members' supernatural powers were weird at first but it has become a product and a content in its own right that can be used not only in teasers, but varieties, web dramas, and games..

 

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SM always gives their all into making sure their artists get all the proper promotion they need. It's just the artists they have seem to fuck it up sometimes.

 

i don't think this is fair assessment. for one thing, SM does fail to provide proper promotion to some of their artists, as in the case of D&E and kyuhyun, and the artists are on their own to promote themselves.

 

second of all, it's also SM's responsibility to ensure that their artists receive the proper training and opportunity to develop their skills. SM has consistently prevented EXO from singing live, and that ultimately hurts them as performers.

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i don't think this is fair assessment. for one thing, SM does fail to provide proper promotion to some of their artists, as in the case of D&E and kyuhyun, and the artists are on their own to promote themselves.

 

second of all, it's also SM's responsibility to ensure that their artists receive the proper training and opportunity to develop their skills. SM has consistently prevented EXO from singing live, and that ultimately hurts them as performers.

Not anymore :3 idk about the beginning, maybe SM was just keeping Exo in the safe side by not making them sing live but I guess now they've got more confidence in them cause most of their concert (5 days concert too mind u) was live. But yes SM does seem to favor in promo some over the other. Probably cause they know that they be getting as much $$$$$$. Even for Exo, OD promos were lacking. SM probably sensed that OD wasn't gonna hit people like Growl (tho OD still broke records left and right). Most of all tho I want SM to promote their quirky groups like F(x) and RV ;D I'm not either of their fans but I just smell so much potential to be big in them :3 they are quite unique compared to other girl groups imo.
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4. [+268, -23] SM proves that their 20 years of history as a #1 company is so different from the rest. They're always looking to experiment and change. I thought the members' supernatural powers were weird at first but it has become a product and a content in its own right that can be used not only in teasers, but varieties, web dramas, and games..

 

True. The whole supernatural powers is indeed a well thought out concept and I like that it's present in every comeback. It gives you the feeling that every comeback is connceted to the previous one.

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10. [+155, -12] I really like how the teasers for this comeback are different from other teasers. I always found the standard music focused teasers to be boring so it's really interesting with this quiz format.

 

Seriously. Hands down the best build up for a comeback ever.

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