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Do you agree with this comment about IKON & WINNER?


SEWER RAT

agree?  

75 members have voted

  1. 1. Do you?

    • Yes
      26
    • No
      21
    • Too early to tell, wait till IKON's debut
      28
  2. 2. Is the strategy working?

    • Yes
      23
    • No
      16
    • Too early to tell, wait till IKON's debut
      36


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YG is really setting iKon up to be the "bad boys", so WINNER can be the "good boys".

 

Marketing at its best.

 

 - r/kpop user in Bobby/Ravi post

 

The differentiation has been obvious since WIN but much has happened since then, hence this thread.

 

 

Keep in mind of stuff ranging from WIN to current day like :

  • Team A being promoted as do or disband in WIN era due to older age
  • Jinwoo's sympathetic editing by MNET in the start of WIN showing his humble island boy background, family sob story with dad
  • KSY, LSH, Mino all having fractured journeys towards debuting, ranging from audition shows to failed debuts
  • Mino being thrown away as the leader, geting replaced by KSY in WIN by YG himself, giving WINNER a more wholesome softer feel than sweggie hep hap feel
  • WINNERTV whipped up right after WIN to tackle biggest criticism of Team A : teamwork, lots of variety show-ish team building exercises sprinkled by the PD to address this. 180 turn from 2NE1TV's fisheye BTS style.
  • WINNER's concept constantly mediaplayed prior to debut to be different from BB, ends up with chic model concept with a softer mid tempo majority album
  • Double B shoved in SMTM3 year after WIN, B.I being mocked for his bratty entitled image and lack of skill, Bobby choosing Illionaire, saying 'Fuck YG' swearing non-stop and picking battles with big shots, desperately trying to rid the useless idol rapper stereotype
  • IKON's image & sound being hep hap dols and being built around double B just like 2NE1's being built around CL & BB's being built around GD's. Hence, whatever the face of the group does, entire group gets the label stamped on them.

 

:ohbi: Vote pls.  :ohbi: 

 

Do share your thoughts, esp. if you've followed 1 or both groups since WIN era.

 

:)

 

---

 

Personally, I think it's too early to tell & IKON's debut + promos may add or subtract to this theory.

 

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I agree that WINNER was set up to be a versatile group with a friendly image from the start. But that image was completely unrelated to iKON's image. In fact, during WIN, iKON had this "cute, wholesome, young boys having innocent fun" vibe, which was kinda ruined after double B's stints in SMTM3 and YG's comment about iKON focusing exclusively on YG style sweggy hep hap . That image change had nothing to do with WINNER, but I do think they are gonna push it further now. 

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Bobby got this image of him all by himself!!

Just like the kind of good boy image ksy had before WIN even happened!!

Gd and cl too.......Their actions is what got their image

What about TOP? he has a clean image......he's classy af!!

I don't think yg would even want his predebut kids to get hate

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